Gap Inc.

Founded 1969

Ticker GAP

Exchange NYSE

Sector Apparel / Fashion Retail

Market Cap Mid Cap

Headquarters San Francisco, California, USA

Target Audience Old Navy: families. Gap: 25–45. Banana Republic: professionals. Athleta: active women 30–50.

Legacy apparel group operating Old Navy (value family apparel), Gap (casual lifestyle), Banana Republic (elevated casual), and Athleta (women's activewear). Its investment case often turns less on brand awareness itself and more on whether operational discipline can unlock the value of its portfolio. Sells through stores, e-commerce, franchise, and licensing.

Stock Price

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GAP

15-minute delay via Yahoo Finance. Percentage change shown reflects movement relative to the previous trading day's close.

Financial Health Score

34.4 / 100

Behavioural Quality Score

57.5 / 100

Financial Metrics

10 metrics across growth, profitability, financial health, and capital efficiency — powered by Financial Modeling Prep + yfinance

Metric	Reported Figure	Ratio / Rate	Normalised Score	Note
Revenue Growth	Revenue $15.37B Prior Year Revenue $15.09B	1.8560	0.26	Year-over-year change in total revenue.
Gross Margin	Gross Profit $6.27B	40.7914	0.13	Gross profit as a percentage of revenue — how much revenue remains after direct production costs.
Operating Margin	Op. Income $1.11B	7.2563	0.40	Operating income as a percentage of revenue — efficiency after all operating costs including SG&A.
Net Profit Margin	Net Income $816.0M	5.3104	0.54	Net income as a percentage of revenue — bottom-line profitability after all costs, taxes, and interest.
FCF Margin	Free Cash Flow $823.0M	5.3560	0.14	Free cash flow as a percentage of revenue — cash actually generated after capital expenditure.
Debt to Equity	Total Debt $5.61B	1.4762x	0.41	Total debt divided by shareholder equity — degree of financial leverage. Lower is stronger; this metric is inverted in scoring.
Current Ratio	Current Assets $6.86B Current Liabilities $5.53B	1.2394x	0.21	Current assets divided by current liabilities — ability to meet short-term obligations.
Return on Equity (ROE)	Shareholders' Equity $3.80B	21.4680	0.72	Net income divided by shareholder equity — profit generated per dollar of shareholder capital.
Return on Assets (ROA)	Total Assets $12.63B	6.4598	0.50	Net income divided by total assets — profit generated per dollar of total assets held.
Interest Coverage Ratio	EBIT $1.72B	18.5054x	0.02	EBIT divided by interest expense — how comfortably operating earnings cover interest obligations.

Valuation

Market-implied valuation multiples based on current stock price. Green = trading below peer median (cheaper). Red = trading above peer median (more expensive). P/E and EV/EBITDA are not shown for loss-making companies — Price/Sales remains available in all cases.

P/E Ratio

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How much investors pay per dollar of earnings. Peer median: 15.0x

EV / EBITDA

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Enterprise value relative to operating earnings. Preferred over P/E for comparing companies with different debt levels. Peer median: 10.4x

Price / Sales

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Market cap relative to annual revenue. Useful for loss-making firms. Peer median: 1.16x

Behavioural Signals

10 metrics across consumer experience & trust, employee culture & brand momentum — powered by Glassdoor, Google Trends, Trustpilot & App Store

Signal	Reported Figure	Normalised Score	Note
Google Trends Score (US)	55.1	0.586	⚑ Average US search interest score (0–100) over the past 12 months.
Google Trends Score (Global)	0.0	—	⚑ Reported for reference only — this company is classified as primarily US-focused, so global search interest is not included in its behavioural score weighting.
Trustpilot Rating	1.5	0.036	⚑ Customer star rating on Trustpilot (1–5).
App Rating	4.8	0.928	⚑ Google Play Store rating (1–5).
YouTube Subscribers	320K	0.550	⚑ Total YouTube channel subscribers — indicator of brand cultural reach. #3 in the universe, ahead of most premium peers.
Instagram Followers	3.6M	0.183	⚑ Instagram followers — 3.6M, relatively modest for a brand with one of the highest TikTok engagement scores in the universe.
TikTok Total Likes	36.7M	0.578	⚑ TikTok total likes — #2 in the universe at 36.7M, a standout signal. Gap's TikTok engagement is remarkably high relative to its financial score — a key driver of its Hidden Momentum classification.
Glassdoor Overall Rating	3.7	0.813	⚑ Overall employee rating on Glassdoor (1–5).
Glassdoor CEO Approval %	77%	0.774	⚑ % of employees who approve of the CEO.
Glassdoor Recommend %	68%	0.769	⚑ % of employees who would recommend the company to a friend.

Google Trends weighting reflects this company's primarily US-focused market presence, with the Global Trends score shown for reference only. Some behavioural data is manually collected. Last updated: 2026-05-14.

Glassdoor Snapshot

Overall Rating 3.7

CEO Approval 77%

Recommend to Friend 68%

Culture Rating 3.8

Work / Life Balance 3.7

Diversity & Inclusion 4.0

Senior Management 3.2

Compensation & Benefits 3.5

Glassdoor data is manually collected. Last updated: 2026-05-13

Signal Profiles Spider Map

Normalised scores across financial and behavioural signals (0–1 scale)

Financial

Behavioural

Each axis represents one signal. Points closer to the outer edge indicate stronger performance relative to peers — a larger, fuller shape means stronger overall signal quality. Points near the centre indicate weaker relative performance on that metric. All values are normalised relative to the companies in the BrandSignals universe.