Columbia Sportswear Company

Founded 1938

Ticker COLM

Exchange NASDAQ

Sector Outdoor / Performance Apparel

Market Cap Mid Cap

Headquarters Portland, Oregon, USA

Target Audience Outdoor and active consumers aged 25–55. Sold in 90+ countries.

Outdoor and active lifestyle group with a portfolio built around utility, performance, and accessible brand recognition. Compared with more fashion-led peers, its appeal is rooted more in product function and category durability. Operates Columbia, Sorel, Mountain Hardwear, and prAna through wholesale, DTC stores, and e-commerce.

Stock Price

...

COLM

15-minute delay via Yahoo Finance. Percentage change shown reflects movement relative to the previous trading day's close.

Financial Health Score

37.6 / 100

Behavioural Quality Score

37.4 / 100

Financial Metrics

10 metrics across growth, profitability, financial health, and capital efficiency — powered by Financial Modeling Prep + yfinance

Metric	Reported Figure	Ratio / Rate	Normalised Score	Note
Revenue Growth	Revenue $3.40B Prior Year Revenue $3.37B	0.8540	0.24	Year-over-year change in total revenue.
Gross Margin	Gross Profit $1.72B	50.5312	0.38	Gross profit as a percentage of revenue — how much revenue remains after direct production costs.
Operating Margin	Op. Income $207.0M	6.0941	0.36	Operating income as a percentage of revenue — efficiency after all operating costs including SG&A.
Net Profit Margin	Net Income $177.2M	5.2165	0.54	Net income as a percentage of revenue — bottom-line profitability after all costs, taxes, and interest.
FCF Margin	Free Cash Flow $216.7M	6.3796	0.22	Free cash flow as a percentage of revenue — cash actually generated after capital expenditure.
Debt to Equity	Total Debt $477.7M	0.2793x	0.91	Total debt divided by shareholder equity — degree of financial leverage. Lower is stronger; this metric is inverted in scoring.
Current Ratio	Current Assets $66.3M Current Liabilities $457.5M	0.1450x	0.00	⚑ Below 1.0 — current liabilities exceed current assets, indicating potential short-term liquidity pressure. Current assets divided by current liabilities — ability to meet short-term obligations.
Return on Equity (ROE)	Shareholders' Equity $1.71B	10.3631	0.56	Net income divided by shareholder equity — profit generated per dollar of shareholder capital.
Return on Assets (ROA)	Total Assets $2.93B	6.0517	0.48	Net income divided by total assets — profit generated per dollar of total assets held.
Interest Coverage Ratio	EBIT $321.9M	18.0150x	0.01	EBIT divided by interest expense — how comfortably operating earnings cover interest obligations.

Valuation

Market-implied valuation multiples based on current stock price. Green = trading below peer median (cheaper). Red = trading above peer median (more expensive). P/E and EV/EBITDA are not shown for loss-making companies — Price/Sales remains available in all cases.

P/E Ratio

—

How much investors pay per dollar of earnings. Peer median: 15.0x

EV / EBITDA

—

Enterprise value relative to operating earnings. Preferred over P/E for comparing companies with different debt levels. Peer median: 10.4x

Price / Sales

—

Market cap relative to annual revenue. Useful for loss-making firms. Peer median: 1.16x

Behavioural Signals

10 metrics across consumer experience & trust, employee culture & brand momentum — powered by Glassdoor, Google Trends, Trustpilot & App Store

Signal	Reported Figure	Normalised Score	Note
Google Trends Score (US)	50.6	0.520	⚑ Average US search interest score (0–100) over the past 12 months.
Google Trends Score (Global)	52.9	0.602	⚑ Average worldwide search interest score (0–100) over the past 12 months.
Trustpilot Rating	1.4	0.000	⚑ Customer star rating on Trustpilot (1–5).
App Rating	—	—	⚑ No consumer app available or insufficient ratings data — not included in behavioural score weighting.
YouTube Subscribers	160K	0.256	⚑ Total YouTube channel subscribers — indicator of brand cultural reach. Relatively strong YouTube presence versus weak Instagram and TikTok signals.
Instagram Followers	700K	0.001	⚑ Instagram followers — second lowest in the universe at 700K, a notable gap versus outdoor lifestyle peers.
TikTok Total Likes	703K	0.008	⚑ TikTok total likes — second lowest in the universe at 703K, a notable gap versus outdoor lifestyle peers. Weak TikTok presence is consistent with Columbia's more functional, wholesale-led positioning.
Glassdoor Overall Rating	3.7	0.813	⚑ Overall employee rating on Glassdoor (1–5).
Glassdoor CEO Approval %	66%	0.566	⚑ % of employees who approve of the CEO.
Glassdoor Recommend %	69%	0.788	⚑ % of employees who would recommend the company to a friend.

Google Trends weighting is split equally between US and Global scores, reflecting this company's mixed domestic and international market presence. Some behavioural data is manually collected. Last updated: 2026-05-14.

Glassdoor Snapshot

Overall Rating 3.7

CEO Approval 66%

Recommend to Friend 69%

Culture Rating 3.8

Work / Life Balance 3.8

Diversity & Inclusion 3.9

Senior Management 3.3

Compensation & Benefits 3.5

Glassdoor data is manually collected. Last updated: 2026-05-13

Signal Profiles Spider Map

Normalised scores across financial and behavioural signals (0–1 scale)

Financial

Behavioural

Each axis represents one signal. Points closer to the outer edge indicate stronger performance relative to peers — a larger, fuller shape means stronger overall signal quality. Points near the centre indicate weaker relative performance on that metric. All values are normalised relative to the companies in the BrandSignals universe.